Amazon software development centers

Jeff Bezos in , is one of the most customer-centric companies in the World. Amazon is a Fortune company with head office in Seattle, Washington. The company has an extensive network of customer service centers and has a diverse range of product offerings. This is also one of the most popular names on internet.

In addition, the company has a large number of fulfillment centers all around the world which make it stand out as a company giving preference to its customers.

This is also one of the major success factors of the company. In this particular article, we will discuss about the Amazon corporate hierarchy and the significance of the hierarchy in the successfulness of the organization. At present, the company has about 51, employees around the world.

The employees are working in the corporate offices, customer service centers, software development centers and the fulfillment centers. The company has a total of seven segments, which includes:. The CEO undertakes both strategic roles and operational roles. Director: The director is generally elected by the shareholders. In some case, they are also elected by the employees. The roles and responsibilities of the director are:. By acquiring similar online-enabled businesses, the company has horizontally integrated the greater market of Internet users.

It also managed to integrate the different facets of the American retail market when it acquired other retail companies such as the Whole Foods Market, Zappos, and Shopbop, among others. The goal of horizontal integration strategy is to increase the market share. Amazon demonstrated further this goal through the acquisition of Souq. On the other hand, the goal of vertical integration is to build capacity and resource-sharing capabilities.

For example, the company acquired Kiva Systems that subsequently became Amazon Robotics to have an in-house capability of manufacturing and maintaining its own mobile robotic fulfillment systems. The company also bought Elemental Technologies to integrate its propriety technology into its Amazon Web Services.

The acquisition of Israel-based Annapurna Labs marked an attempt by Amazon to develop its own capabilities in manufacturing semiconductors. Expanding and maintaining a global presence is also a critical consideration in the business strategy of Amazon. Note that its Amazon. Amazon has developed and implemented numerous strategies that revolve around localization and internationalization.

It also has localized its Amazon. Note that the company also acquired the Internet retailer Souq. There have been attempts to enter the Southeast Asian market, but it has failed to compete against Alibaba Group and other local e-commerce companies. However, to compensate for its lack of presence in other regional markets, the company offers international shipping of selected products to specific countries outside its scope of operation.

With regard to the Amazon Web Services subsidiary, the cloud computing services have a global market scope due to its online-enabled operations. To ensure widespread coverage and lessen downtime risks or outages, Amazon has set up operations in key regions around the world to include North America, South America, the EMEA region that includes Europe and the Middle East, and Asia and the Pacific.

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